This type of hip hop is defined as a movement, a culture, as well as a genre of music that is about materialistic things, getting money, women and cars. Party hip-hop is mixed with pop music music. Songs such as ‘Stronger’ by Kanye West which was first a club song created by ‘DAFT PUNK’. The celebratory side of the culture has been in the spotlight, and has now taken over the Gangster rap industry. Party Hip hop is going to be the genre of our Music Video; this genre does not follow all the typical stereotype of a hip hop music video because it is not about struggle and violence in the streets. It is actually about the opposite, which is celebration, joy and wealth. Hip-hop is sometimes inspirational, for example rappers such as Lupe fiasco sometimes raps about how he made it out of the streets and he also raps about how he stands against the way women are portrayed in Hip hop Music Video.
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